New Strategic Plan (2019-2025)

University-wide engagement has been the hallmark of VCU’s highly successful strategic plan, Quest for Distinction. Now it is time to come together to begin a new conversation about our next strategic plan and build on the legacy of Quest. 

How to get involved

Task group volunteer opportunities

The steering committee is currently seeking volunteers from across the university to serve on task groups that will identify tactical goals for each of the strategic plan's emerging themes. 

These task groups are open to VCU faculty, staff, students, alumni and parents, and will serve within one of five work groups assigned to the plan's themes. 

Volunteer for a task group

While we can’t guarantee a role to everyone who signs up, we will make an effort to include as many volunteers as possible. If you are selected, work group members will reach out to communicate time commitment and ensure supervisor approval.

Town hall feedback

More than 130 people attended town halls for our new strategic plan this spring. We were thrilled to see such a great turnout at these events, and appreciate the thoughtful and constructive feedback we have been given.

A collection of the feedback gathered at these events can be found in our town hall feedback report.

Videos from these town halls can be found at:

If you weren't able to attend a town hall, we'd still like to hear from you. Please consider filling out our strategic plan feedback form.

Updated documents

We've created new graphics to help explain both the strategic plan workflow as well as the strategic plan planning process structure.

What's next?

Progress updates

Our strategic plan steering committee held their second full meeting in April, where the work group co-chairs provided an update of their progress. 

An update on the strategic plan will also be presented to the full Board of Visitors at its meeting on May 12.

See additional upcoming milestones on our updated timeline.

Defining themes and goals

We're in the process of finalizing our first attempt at the initial themes that will form the backbone of the new strategic plan. These themes will be informed by the numerous conversations and comments we've received over the past year.

Likewise, we are also finalizing work groups for each of these initial themes. These groups, made up of strategically-selected members of university community, will, in turn, form smaller task groups to provide direction and recommend accompanying goals for their respective themes, and will incorporate stakeholder feedback into these themes going forward.

Recap: November 2016 Listening Sessions

The project team hosted twelve listening sessions on both campuses in late November. A total of 260 attended the sessions. In attendance were faculty (59%), staff (33%) and students (7%).* Here are some examples of what we heard from listening session participants: 

Why do we come to VCU? Why do we stay?

"We have the power to transform Richmond and we are doing it."

"I feel like I fit in."

"The diverse, urban teaching environment."  

What makes VCU unique now?

"VCU is driven to be a part of the community."

"The medical campus location in an urban environment."

"Our growth has been innovative. We’re not just putting up buildings."

What opportunities do you see to make these unique things about VCU even better?

"Define what contributes to our success and do more of that!"

"Incentivize collaboration and interdisciplinary work."

"Commit to address big problems in the community."

What is your big dream for VCU?

"Capitalize on diversity to make something of it rather than just have it."

"A learning environment where you can engage with lots of people and find your career path."

"Graduate here. Stay here."

*2% were classified as “other” which included administrators and post-doctoral fellows. 


Raw data (responses) from the listening sessions is available for VCU students, faculty and staff. Click here to download raw data from the November 2016 listening sessions. (VCU CAS Authentication required)