Launching Quest 2028 together

Quest 2028 - One VCU: Together We Transform officially launched on Oct. 25, 2022. VCU President Michael Rao and leaders from VCU and VCU Health discussed the plan, what makes it unique and the alignment of the university and health system's goals.

Frequently asked questions

What is a strategic plan?

The process through which we, as an institution, define, what we do (mission), what we strive to be (vision), and our aspirations (goals). The plan is ​​measurable when effectively implemented, monitored and reviewed to determine progress, success or where changes are needed.

Does the strategic plan involve every aspect of the university and health system?

No. The plan is not about trying to be a plan for all things to all people and it is not about addressing every aspect of the university and health system. 

It is a plan that focuses on aspects of the university and health system that need to change in order to better serve our students and patients. It is a broad enterprise level document, in which all systems, divisions, school/colleges and major units will develop strategic plans that connect to the goals and strategies of the university and health system plans. These plans become the tactics or operational components of the One VCU plan.

What are some elements of the plan that are key to success?

The following key One VCU elements are woven into the plan’s fabric and are essential for VCU to achieve national prominence and maximum success: diversity, equity and inclusion, philanthropy, branding, communications and marketing, and human resources.

There are various plans (i.e., DEI plan, operation rebound, sustainability) underway. Does this strategic plan replace those plans?

Quest 2028 builds on the work of previous years and is the lens in which we evaluate future work. It does not negate the work we have accomplished and it does not replace operational and business plans. Instead, units will continue to evaluate the operational and business plans, and will now use Quest 2028 to inform whether adjustments are needed.

What is the timeline for the plan?

The plan sets the projected course for VCU and VCU Health for the years 2022 to 2028. By summer 2023 all implementation or operational plans will be developed and/or updated to align with Quest 2028. 

Did the VCU and VCU Health community provide input into this plan?

Yes. The One VCU plan was influenced by feedback from leaders, team members, faculty, staff, and student shared governance groups, alumni, and external community stakeholders. Engagement was through townhalls and surveys beginning in November 2021.